Brand Growth RFP for
Essentia Bottled Water
New Business & Development Team Presentation
CLIENT: Essentia Water, Executive Team
For Essentia Water’s executive team, Studio Calidris developed a compelling new business presentation to support their Brand Growth RFP efforts and expansion strategy. This project targeted internal stakeholders and external partners, requiring a balance of market insight, brand storytelling, and professional slide design services. Our team delivered a custom presentation deck that aligned with the company's growth goals, emphasizing brand positioning, competitive edge, and channel strategy.
Designed for the New Business & Development Team, the corporate presentation utilized clean layouts, branded visuals, and audience focused messaging to elevate the narrative and boost executive engagement. With a focus on keynote slide design for strategic conversations, this project reinforced Essentia’s premium image while ensuring clarity and impact in high-level discussions. As a presentation consultant for CPG brands and pitch deck designer for national consumer products, we bring structure and persuasion to every slide. From brand marketing decks to C-suite presentation support, Studio Calidris delivers visual storytelling solutions that help companies lead, pitch, and grow with confidence.
CHALLENGE & GOALS
This presentation distilled retail bottled water market research into a refined market research pitch deck design, prioritizing presentation design best practices. Using a clean slide layout and minimalist style, we spotlighted key trends, opportunities, and competitive insights while maintaining brand alignment. Emphasis on visual storytelling and thoughtfully styled data visualization—like high-resolution charts, infographics, and icons—ensured clarity and impact throughout. Structured narrative flow guided viewers from market context to strategic media growth plan in a cohesive format, all supported by polished presentation design and pitch deck design standards
Sample slides from a 37 page PowerPoint deck